Miranda Lambert collects at least 25% of the room when using SET.Live on tour.
GRAMMY Award-winning artist Miranda Lambert used SET.Live throughout her entire 2023 Las Vegas residency to engage her fans and collect new contacts.
The Run of Show
Incentivize Fans
Running a pre-recorded audio liner each night during Miranda's Las Vegas residency, fans were driven to visit SET.Live on their phones for a chance to win a signed guitar.
Collect Contact Info
Names, emails, and phone numbers of fans who signed up to win are captured and pushed directly into Miranda Lambert’s CRM.
Promote Content
Miranda's team now has direct contacts to add to Miranda's email CRM and send personalized marketing updates around merch, new shows, her fan club, and more.
🎲 Double Down 🎲 Miranda's team also placed SET.Live QR codes as table toppers in her Nashville-based restaurant, expanding the reach beyond the Vegas residency experience.
The Results
90%
avg completion rate each night
25%
of the room captured at each show
📈
Thousands of new contacts from SET.Live check-ins
"SET.Live is one of the best ways to collect fan data at shows. It's easy to set up, simple for the fans to use, and drive impactful engagement."
Laura Spinelli Digital Media Manager | ShopKeeper Management
Want to get started?
If you would like to learn more about this case study, or want to talk to our team about using SET.Live for your artist, drop us a note.
