Artist Spotlight: 3 Doors Down

We knew from our very first meeting with the the band's artist management team that they were going to do AMAZING things with SET.Live! As soon as we started talking about finding creative ways to collect fan data at live shows, JP Durant and the team at Red Light Management immediately understood the assignment. 

By working closely and collaboratively with their team, we were able to move quickly to get 3 Doors Down set up for the full tour in a matter of days. Even though our first meeting was only a few days before the tour kicked off, we worked together to map out a plan for the full tour and the band was able to use SET.Live starting from night one of the tour!

What WE love about how 3 doors down is using SET.Live:

• 3 Doors Down created a video reel to play at each of their shows on the side screens that include a 60 second SET.Live segment inviting fans to check in using SET.Live to enter a 3 Doors Down sweepstakes. The video played several times after the opener’s set and before 3 Doors Down took the stage. 
• The band used an AWESOME end of tour giveaway as an incentive for fans to share their contact info with the band! Instead of executing a giveaway/sweepstakes every night of the tour (which can be a challenge for some bands), they opted to offer fans the chance to win a HUGE end-of-tour prize that included a signed guitar, drumhead, merch bundle, AND personalized video message from 3 Doors Down.

What The band & their team loves about SET.Live:

“We welcome any opportunity to collect real time fan data at shows. SET.Live made the process easy and the landing pages looked great. We enjoyed the process working with them on our most recent tour and look forward to doing more in the future.” - JP Durant | Red Light Management (3 Doors Down)

Pro-Moves You Can Use:

• If you’re incorporating screen assets, keep your SET.Live information up on the screen for at least a full minute so that fans have time to see, read, take out their phone, and scan/type to enter. 
• Play video assets on a loop–or if you’re using still images, repeat them several times–so that if fans miss it the first time, they’ll be able to see it again! 
• If you know you’re short on time at the end of your shows, and you’re not sure you’ll have time to execute a sweepstakes giveaway every night, offer a bigger prize at the end of the tour that you can send out to the lucky fan who ends up being the big winner. This will take minimal coordination during the tour itself and allows you to create a truly unique prize to incentivize your fans!

Get to Know 3 doors down

3 Doors Down is an American rock band from Escatawpa, Mississippi, formed in 1996. The band’s debut album, The Better Life, became one of the biggest-selling albums of 2000, going platinum four times during its first year of release and spawning several singles. The band furthered its success with 2002's Away from the Sun, which debuted at number eight on the Billboard Top 200 and, like its predecessor, climbed to multi-platinum status. 3 Doors Down toured steadily throughout 2003 and 2004 in support of Away from the Sun, and issued the live EP Another 700 Miles as a holdover between studio efforts. The group returned with a heavier album, Seventeen Days, in early 2005. It debuted at number one on the Billboard 200 and went platinum in its first week of release. A self-titled album repeated its predecessor's success when it too debuted at the top of the Billboard 200.

The band has been primarily described as post-grunge and alternative rock, while occasionally crossing into hard rock and southern rock. Their lyrical content contains overarching themes of angst, rebellion, revenge, yearning, and abandonment. 3 Doors Down has sold 30 million copies worldwide.

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